CricX.com Limited (“CricX” “we”, “us”, “our”) is a registered agency with the England and Wales Cricket Board (“ECB”), Professional Cricketers’ Association (“PCA”) and New Zealand Cricket Players’ Association (“NZCPA”).

CricX is a company registered in England and Wales under company number 06170932.

At CricX, we are committed to protecting your privacy and security online. With this in mind, our Privacy Policy provides the opportunity to understand how we collect, store and process your data – and to put your mind at ease with regards to the information you provide us.

We adhere to the following Privacy Policy: English law and jurisdiction applies with respect to the content of this notice and the information contained.

In particular, CricX recognise and address our obligations under the provisions of the General Data Protection Regulation (“GDPR”).

Please note, we may amend this Privacy Policy from time to time, so check back if you’d like to stay up to date, as all changes will be posted here.

Where to find us:

Registered office address: 124 City Road, London, EC1V 2NX, United Kingdom.

Our website: www.cricx.com

Data Protection Officer: Our Data Protection Officer is our Managing Director, Steven Hirst.

If you have any queries relating to our use of your personal information, this privacy policy, or any other related data protection questions, please contact us by email at sjhirst@cricx.com.

If you are dissatisfied with any aspect of our Privacy Policy, you may have legal rights, and, where relevant, we have described these in this policy.

Last privacy policy update: November 2023

What personal data is collected?

To help provide you with, and improve our service, we may collect and process the following data about you:

• Information you submit via our website registration form(s) which includes name, email address and phone number (for cricket club members) in addition to postal addresses (for cricket players).

• Data you submit to us that will enable us to fulfil our contractual duties, including data required by the relevant Governing Bodies and/or the Home Office for Visa purposes.

• A record of your correspondence with us via phone, email or other means.

CricX never knowingly collects more personal data than is strictly necessary to perform our services and does not share your details with any third parties without your consent.


Use of Cookies

The CricX website www.cricx.com (the “Site”) uses cookies. Cookies are tiny files which websites use in order to work properly and provide important visitor data to us. They can be placed on your computer when you visit a website and help to make your web experience quicker, easier and tailored to you. This is normal practice for websites. Cookies are essential to help us provide a high-quality website. By collecting information through cookies and other automated means on our Site, we learn how to best tailor the Site to our visitors.

The Cookies that we use and why We use third party cookies to analyse your visiting patterns on our Site and other trends and statistics regarding your use of our Site and the sites from which you visited us (referrers). These cookies are set by Google Analytics. Using these cookies helps us deliver the best web experience for you, and to understand what our readers are looking at so that we can produce more of the right kind of content. We do not use cookies to track your Internet browsing activities before or after you visit the Site.

Our use is subject to Google’s current cookie policy, which you can find at: https://support.google.com/analytics/answer/6004245

Consent to use Cookies

By browsing and using our website, you consent to the above cookies being used in the way described in this Policy. If you do not consent, you can disable cookies by adjusting your browser settings or stop using the site.

Processing your personal data

We may process your personal data in a secure manner that meets European Privacy Laws.

As a company we process under the concept of ‘legitimate interests’. Therefore, when you provide your personal details to us, we ensure that your data is processed for a distinct purpose whilst ensuring that your interests, rights and freedoms have been thoroughly considered.

We will not use personal data for activities where our business interests are overridden by the impact on your privacy or other interests.

We will carefully process the personal information you have supplied to us to conduct and manage our business, to provide relevant marketing communications, fulfil our service commitments and provide the best possible customer service.

How we use your data

Data is obtained, kept and used under the use of legitimate interest and in compliance with Principle 1, Article 5 of the GDPR.

We do not sell or share your personal data to third parties for third party direct marketing purposes.

CricX will use data collected for the following purposes:


• Source placement opportunities to match your requirements.

• Submit your CV and any other relevant information to clubs in a view to securing you a placement.

• Communicate with clubs regarding your placement search via email, phone or social media.

• Update players on events, opportunities and announcements which may be of interest in relation to CricX providing current or future placement opportunities.

• Enable us to assist in your Visa application, where applicable.


• Discuss present and future player recruitment requirements.

• Allow CricX to compare players within our portfolio.

• Provide players’ CVs and any other relevant data, as required.

• Update clubs on events, players and announcements which may be of interest in relation to CricX supporting current or future player recruitment.

• Manage processes throughout the recruitment of a player.

• Raise invoices for services provided.

• Undertake research and analysis to enhance CricX recruitment services.

• Recommend service partners, where agreed details will be passed onto our selected partners.

If you are not happy about the manner in which we process your data, the ‘your rights’ section of this page provides details on how you can withdraw from processing.

By giving us your personal data to provide services to you, we will endeavour to keep your data secure. We pursue ongoing improvement in the methods used to transfer and store data, ensuring that we align with industry standards.

Personal data may be stored securely on third party platforms which are used for marketing or operational purposes.

Retaining data

When storing data, we aim to retain the data for no longer than is necessary for the purpose in which it was obtained, with the objective to ensure the highest level of data accuracy.

Where identified as inaccurate or unnecessary, data is either rectified or destroyed in a secure manner.

Data retention periods may vary between operational activities, with the business providing consideration as to the length of time data is held for on a case by case basis.

Regarding storage, there are several ways in which your data may be stored:

• On computers. When utilising platforms to fulfil our operational requirements, third party solutions may be used to store the data, such as Dropbox.

• Hard copy, where hard copies of data are retained, they are kept in a secure and clean environment.

• Within a third-party marketing platforms database such as MailChimp.

Data sharing

We avoid sharing your personal data with third parties for marketing purposes, unless you have provided explicit consent for us to do so.

We may disclose your information in the following cases:

• To develop and create an improved customer experience. Often, this data is anonymised anyway.

• For a partner to fulfil the service offered, following prior consent.

• We can disclose it if we have a legal obligation to do so, or to protect your or other people’s property, safety or rights.

Your rights In line with the GDPR, you have the following rights:

• Subject access request (see what details we hold on you).

• Right to be forgotten (once you know what personal information we hold on you, you can request us to delete the relevant information).

• Right to object from us processing your data (you can object to processing from direct marketing communications by unsubscribing at any time).

• Right to correct your data (once you have the data we hold on you, you can request data corrections and we’ll update for you).

To submit a request regarding any of the above, please contact us by email on sjhirst@cricx.com.

We aim to comply with legislation and respond within thirty (30) days of receiving personal data requests.

Third parties seeking access to an individual’s data should initially contact the individual regarding such requests.

Supervisory authority

We adhere to guidance from the Information Commissioner’s Office (“ICO”), they are the UK’s independent body that have been set up to uphold information rights.

The ICO have stated that in line with the GDPR, details we provide to you about how we process personal data must be:

• Concise, transparent, intelligible and easily accessible.

• Written in clear and plain language.

• Free of charge.

If you have a concern about information practices, you can raise your concerns with the ICO.